When the captain of Veloce Yacht contacted me he already had a website to promote Veloce, a 101ft yacht that was put up for charter (rental on an hourly or daily rate). The problem with his current website is that he did not feel the current site captured the boat’s beauty and would lead prospects to charter other vessels instead of Veloce.
I was tasked with re-designing the current website to get Veloce out of the marina and out at sea. For this particular project I decided to go with a simple and clean design that highlighted Veloce’s best features through the use of images and CTA’s (call to actions). Overall, the captain of Veloce was happy with how the site turned out and even got a couple charters within a few days of the site going live.